Wanna Create Dynamic Websites? Learn JavaScript
by Daniel Scocco If you want to become an expert programmer and make a living developing software you’ll need to learn a wide range of stuff, from logic gates to how the hardware works, from algorithms...
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A Visual Guide to Keyword Targeting and On-Page Optimization
How do I build the perfectly optimized page? This is a challenging question for many in the SEO and web marketing fields. There are hundreds of “best practices” lists for where to place keywords and...
View ArticleJuly 2013: Best of Search Engine Journal by @johnrampton
#1: 5 Things You Probably Didn’t Know are “Illegal” on Facebook By: Jim Belosic | @shortstacklab Business Pages on Facebook have their own set of guidelines which you can read here, yet I...
View ArticleJuly 2013: Best of Search Engine Journal
#1: 5 Things You Probably Didn’t Know are “Illegal” on Facebook By: Jim Belosic | @shortstacklab Business Pages on Facebook have their own set of guidelines which you can read here, yet I...
View ArticleHow to Carve Out Marketing Strategies by Mining Your Competitors’ Backlinks
Image from the National Archives If you want to see how your competitors are gaining a strategic advantage, one of the best tactics to overtake them is to take a deep dive into their backlinks. They...
View ArticleThings You Need to Know About Bing Ads Editor Tool – Part I: How It Works by...
A recent Bing Ads internal study found that its Editor tool facilitates more than 15% of all campaign data changes in Yahoo! Bing Network and the top-5 most frequently changed campaign items are: #1:...
View ArticleAdWords Editor Update Brings Upgraded Sitelink Management And More
Google released an update to AdWords Editor, version 10.2, that supports upgraded sitelink management and several other smaller feature updates. Apparently now dubbed upgraded sitelinks, these new...
View ArticleTravelocity-Expedia Deal Gives Travel Search Its Yahoo-Bing Moment
Travelocity, one of the web’s longstanding travel search engines and online travel agencies, is getting out of the travel search business. The company announced a “strategic marketing agreement”...
View Article5 Search Query Operators Every SEO Should Know by @jaysondemers
Much of what SEO professionals do on a daily basis is research. When starting a new project, the focus usually begins with researching the right keywords for the campaign. It’s easy to spend hours...
View ArticleThings You Need to Know About Bing Ads Editor Tool – Part II: Insights & Tips...
In Part I of this series, I went over how Bing Ads Editor works as a database management tool, helping advertisers manage campaign data in bulk. In Part II of this series, let’s look at the top two...
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Finding the Perfect Project Management & CRM Tools
Picking the right tools for project management and CRM functions can feel like an impossible task. I’ve gone through a number of applications in recent years (just about all of them actually). What...
View ArticleExclusive: BloomReach Gets ‘Linked’ With Demandware Integration by @johnrampton
Big data marketing firm BloomReach is now part of the Demandware LINK Technology Partner Program, announcing a pre-built integration for its organic-search product. The partnership was developed to...
View Article12 Ways to Quickly Increase WordPress Speed by @nikolicdragan
Update everything. Now! note: Before hitting that update button, create a backup. Updating your WordPress installation, WordPress theme and plugins should be painless if you use WordPress products...
View ArticleSEJ at SES San Francisco: Mining Search Keywords & Social for Revenue Session...
In the second to last Owned track session of Day Two, Bill Hunt, SES Advisory Board member and President of Back Azimuth Consulting, presented targeted strategies for increasing revenue through search...
View ArticleHot Tactics For Geo-Targeted Ads On Google & Bing
At SMX East this morning, I sat in on the Improving Your Geographic Targeting Tactics On Google & Bing session, in large part because I’m far more familiar with SEO than with paid search, so I...
View ArticleStudy Finds Small Businesses Waste 25 Percent Of Their PPC Budgets
While pay-per-click marketing has become an integral part of many small businesses’ marketing plans, most SMBs struggle to find the time and resources to manage their PPC campaigns. A new study finds...
View Article7 Ways to Quickly Increase WordPress Speed by @nikolicdragan
Everybody seems to be in a hurry these days, and online loading times matter. Studies show that speedy WordPress websites perform better in terms of: Conversions Usability SEO (search engines really...
View ArticleThe 7-Step Process To Successfully Take Over Existing AdWords Accounts by...
Taking over existing AdWords accounts is a bit of an art. Having worked with AdWords for the past 5 years, I tend to favor taking over existing AdWords accounts, in fact I would say successfully...
View ArticleBing Webmaster Tools Adds Smart Search Page Preview Tool
Bing announced on their Webmaster Blog that they have introduced a new feature within Bing Webmaster Tools for managing your Smart Search Previews. The Page Preview tool, under the “Configure My Site”...
View Article5 Legendary SEO Tools That Are Extinct Today (and What SEOs Now Use Instead)...
I’ve been doing Internet marketing for roughly 5 years, but it never occurred to me until an incident the other day that this actually a long time by the SEO world’s standards. There is now a new...
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